World Health Wiki. Economist by education, now an expert in network collaboration systems for corporate clients. Has spent last decade piecing together a global collaboration system for healthcare providers and consumers. Open source and built on architecture of the much-loved referencing tool, Wikipedia, Rybeck and team are doing a runaround the 'interoperability" problem ideologues and industry incumbents have exploited for years. Like Wikipedia, WHW is a Lego system. Each submission, or new page, is a brick plugged in to the base. Unlike Wikipedia, WHW pages can be personalized. Some will be public: a physician's home page. Others, private and secure: a patient record created by the physician. We needn't bother divining a common language, Rybeck says, because people will search in, and demand results in, the languages they commonly use. A patient in Warsaw will search for a doctor in Warsaw, in Polish. (Wikipedia has multiple language editions for this reason.) Ditto medical standards: a Polish doctor needs to see a diagnostic code consistent with his 'language' -- so why make him learn something new? Launches in 2010. Will be free.

"We need a ubiquitous system that you can use around the world, but it needs to have regional specificity to be useful. There are some great networking systems out there. But they're not open, so they have no ability to expand with other networks, or to different [affinity] groups. The catch is, unless you have an open reference system in the center of your network, you’re a one-off. Wikipedia is the Sun in this solar system. We will have spoke-wikis branching off it for public or private groups, for commerce, social networking -- anything."